Please contact the Support team if you have any questions about this. Integrated Emails always use a default Fulfilment Method of Integrated Mailing, the cost for which should match your pricing plan. ![]() You can create as many Fulfilment Methods as you need, each time entering the cost per item so that you can accurately track the cost of each Mailing you send out. This is how the Mailing will be fulfilled, for instance 1st Class Post or Mailing House. By default the system has three Categories - Pre-show Email, Post-show Email, and Mailing – although you can create your own Categories in order to fit with how you work and drill down into as much detail as you need. Mailing Categories are a way of flagging what type of Mailing you are sending, in more detail than just Standard Mailing or Integrated Email. Email Template (for Integrated Emails )Įvery Mailing Record requires all of these components to be chosen (except for Email Template, which is only relevant for integrated emails ), as they determine exactly what each Mailing is doing.Mailings are made up of a number of different components: Please see this article for more information on creating Customer Lists. Whichever type of Mailing you want to generate, you need to first create a Customer List to determine who you are marketing to. You can create two different types of Mailing – Standard Mailing for when you want to output a list of customers, or Integrated Email for when you want to send a new email via dotdigital. If you make use of our integration with dotdigital then you will automatically create a new Mailing Record each time you send an email. ![]() Creating Mailing Records allows you to keep track of your marketing activities, and using our Return on Investment report means you can also track the cost of your activities along with how successful they are. We use the term Mailing Records, because when you create a new Mailing you are generating a record of what you are going to send out, whether that be an email, brochure or something else.Įach Mailing Record in Spektrix denotes a mailing or email that you have sent. In Spektrix you can use the Mailings tool to log when you send out physical mailings or marketing emails. In Apple's iOS15 (released 20 September 2021) and MacOS12 Monterey (release date TBC) software updates, new mail privacy settings will affect the usability of 'opens’ as a metric in Spektrix. NOTE: This article refers to the use of ‘opens’ and/or ‘open rates’.
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